Alicia Keys is Launching Her Own Jewelry Line

November 26th, 2009 7:00 AM by uv  
Filed under Fashion   | Viewed 244 times.

Alicia Keys

Alicia Keys (americansuperstarmag.com)

Alicia Keys brings bling bling as her new business.

The Grammy-winning R&B star is reportedly has teamed up with Canadian designer Gisele Theriault to launch a jewelry line that has collections inscribed with inspirational messages.

The new line will be called The Barber’s Daughters, which features silver and gemstone pieces with quotes and poetry from iconic figures such as Gandhi, Buddha and Shakespeare. One of the items, a sterling silver cuff, is inscribed with words of wisdom from the woman herself.

During the launching of the collection in New York this week, Keys promoted another item, saying, “There’s a gorgeous cuff, it’s so beautiful, and it says ‘I am a superwoman!’.”

28-year-old Keys said that as a songwriter, the progression from putting words with music to inscribing jewelry, seemed natural. As she said, “As a lyricist I love words and I love things that kind of…hit you so hard to the heart. I realized that this was another way to reach out to people and to really bring them inspiration in some way. If people tell me how much they love my music because it’s gotten them though a certain time in their life, I felt like this was an extension of music.”

The jewelry line is being sold through Collette Blanchard Gallery in a temporary ‘pop-up’ shop on Manhattan’s lower east side. The pieces range from necklaces and earrings, to watches, cuffs and bracelets and are priced from $85 to $2,500.

Further more, the No One singer said, “My favorite part about them was not only were they individual, one of a kind, something you would really cherish and hold but the words on them affected me so personally, they uplifted me, it made me feel good, want to hold it and wear it like a mantra.”

Meanwhile, Key’s partner, Theriault has said the name of the jewelry line emanates from growing up in the small coastal town of Cape Breton in Canada, where a name meant nothing and whose child you were meant everything.

Want to buy it? Don’t worry, you don’t have to wait so long. The whole collections will be available in 2010. Get ready to bling!

[ via Yahoo! News ]

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