Jessica Simpson Launch Her Lingerie Line

She’s a succesful singer, an aspiring actress, and already has several products with her name on the label. But Jessica Simpson still ready for more.

The older sister of mom-to-be Ashlee Simpson-Wentz, already has successful handbag, shoe, sunglass and swimsuit lines. And she’s now adding lingerie in her collection, named Jessica Simpson’s Intimates. In Spring 2009, the collection of bras, undies, sleepwear and daywear are scheduled to hit major department stores and online shopping sites.

As Jessica tells Women’s Wear Daily, “I like different lingerie for different occasions. I think that’s the best thing about it. You can feel sexy or girly depending on your mood.” As a promising designer, Jessica promises to included a stylish assortment of shapewear so women no longer need to worry about panty lines.

Jessica is definitely ready to compete in the lingerie business! Welcome Jess, the more the merrier!!

[ via People ]

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